Wednesday 15 August 2018

Tips on How to Help Increase Your Sales as a Startup B2B Marketplace



It’s pretty tricky for a new B2B marketplace to survive in markets with rising competition. The market is an external factor, and we don’t have control over it, so it’s better to adapt to the changes in trends that take place. Entrepreneurs that fail to adapt are the ones that go down the chart leading to a shutdown. As a young entrepreneur, you have to maximize your sales to earn the right amount of revenue that’ll help you grow. Take a look at some useful tips to help you increase your sales as a young entrepreneur

1.Adapt to Changes

As I mentioned above, you have to adapt to changes in the market. You may have started with one business model and eventually end up with a completely different one in the end. It all depends on the free forces of demand and supply in the market. Evaluate what the consumers demand the most. Supply according to their needs and watch your sales go up.

2.Spend on Promoting your Product

As all greats say, the more you invest, the more you earn! Invest in promoting your product to all corners of your target market. How will that help? Since you are a young entrepreneur, potential customers are unaware of the quality and features you are offering in your product. Your job as a promoter is to capture the market share from your competitors that’ll eventually boost your sales. I’m not asking you to spend piles of cash on running ads on TV; a more cost-efficient and productive option is to run adverts on Facebook. Social media channels are where you’ll find most of your customers, so target them at these sites and visualize the rise in your revenues.

3.Maintain an Effective Sales Team

Salespersons are born for selling products; they are professionals in convincing customers to purchase your products without much hassle. However, many B2B marketplaces are offering sales bonuses to top performers. I strictly oppose such a tactic, as it divides your sales team and they start working for themselves more than for the business. Teamwork is essential for companies to progress. The founder of Apple, Steve Jobs, has put light on the importance of teamwork by saying,

"Great things in business are never done by one person. They're done by a team of people."

4.Reach Out to Your Old Customers

Are you missing your old customers? Take a few hours of your day and reach out to those you haven’t heard from, for quite some time. You can, Email, Text or give them a call! Wondering what you’ll say? Inform them about new product launches and special discounts they can avail. I can’t guarantee this technique will always work, but most of the time you’ll end up with positive feedback.

These were a few tips you can count on to experience a better sales figure from now on. We are aware of the fact, that how hard it is for young entrepreneurs like you, to keep up with older businesses, but here is a little bit of inspiration to boost your morale;

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