Friday 27 April 2018

Techniques to learn from tech leaders sharing their goals to improve their firms in 2018

The start of the year at times means getting straight into the resolutions for New Year and working smartly to improve your brand and yourself. However, the road for improvement is not an easy one, especially if you belong from the tech industry, where the majority of the organizations of all sizes and niches are asked to adjust to the constant progressing standards and processes.

While appropriate focus and planning – and an efficient team to support you timely – you’ll be able to take your business to success in 2018. If you are unable to comprehend the tasks you are willing to designate, try lending a page from the members of Forbes Technology Council, who previously shared their objectives for revamping their firms this year.

1) Industry and Customer Research:

Muhammad Othman believes that it is crucial to pursue the research regarding the wants of our customers and how the industries continue to expand. This becomes a race since technology changes with the expectations from the customers.

To tackle this problem, the more time we give in understanding what’s happening and how can we help, the better position we will be in 2018.

2) Purify the Internal Systems:

Scott Steiner from UM Technologies suggests that the internal purifying strategy has a few elements that will enhance the organization’s strategic growth completely. Some of these strategies include improved time management all over the firm, increased communication lines between the C-grade team and those which are near to the customers’ every day; compact sales and marketing relationships; and pursued education, including the organizational associated lectures and presentations.

3) Frequent Usage Of Blockchain Applications:

Chalmers Brown from Due Technologies believes that blockchain is the future of currencies. He states that his organization has been using blockchain technology as a mode of payment for many financial applications. However, the company aims to expand its usage into other non-financial areas like cloud storage, contracts, and many more. This process will pave the way to develop the efficiency and security of each and everything the company does.

4) Decreased Operational Costs:

Ivailo Nikolov from SiteGround suggests that the primary goal for the coming year is to lessen down the operational costs. To achieve this objective, the company aims to take advantage of artificial intelligence, make the most effective usage of the licensing costs, and introduce better hardware in the organization.

5) Educating The Clients About Trending Technologies:

Mobile technology is improving at an alarming rate, and the primary objective is to stay adamant and up-to-date with new advancements and technologies in the mobiles, suggested by Sanjay Malhotra from Clearbridge Mobile.

Sanjay believes that technology is continuously improving faster than most of the organizations willing to accept the changes; however, his organization’s primary goal is to stay ahead in the market with the technology so that their clients are educated and informed on time.

In 2018, Sanjay’s company plans to work and stay ahead with the technological changes and work for the transformation of the mobile apps.

6) Visual Search:

Most of the organizations in the market strive to scale the visual search in different platforms since this act will become standard behavior for customers seeking for products on the internet through mobile devices.

7) Embrace The Changes in The Technology Sector:

Chairman of Voices.com, Chris Kirby suggests that his ultimate objective is to start composing for the changes that will take place in 2018, in the tech sector. A lot of significant technological advancements are happening at a rapid pace, placing more conventional products and services. Organizations that are not facilitating these changes are missing out on a lot of things.

Monday 9 April 2018

How to Forge a Strong Relationship with Your Customers

For any business to excel in the market, well-planned customer satisfaction plays a pivotal role. For the majority of the businesses, customers who are satisfied hold a strategic value. A satisfied customer is the one who purchases your product more than once and keeps coming back for more. Recommends your product to the others and lets them know how good your brand is.

As per the report’s annually distributed by RightNow, it has been estimated that nearly 89 percent of the customers have stopped their business with a company due to their bad customer service; while 86 percent of the people are ready to pay more amount for better customer service. This is a clear indication that people who are respected and treated with care and people whose issues and concerns were addressed have the potential to become the fortunes of their respective organizations.

So if you are planning to impress your customers, and want them to talk to about you to others, a little improvement in your approach can make a considerable impact regarding how they discern the quality of your service or product.

Here is what you can accurately do to forge a strong relationship with your customers:

1) Treat your customers with respect:

When the customers are treated most earnestly and respectfully, there’s a high chance that they will tell their experiences to their friends, families and in their networks. Therefore, a bona fide interaction with your customers makes a clear path for a distinct word of mouth for your business.

According to a study, 70 percent of the decisions in buying leave an impact on the feelings of the customers during the purchase, and how they are treated. These things are a clear indication that a correct attitude and a well-behaved interaction with the customers will play an essential factor in your favor. Generous and well-mannered customer service will please your customers and fulfill their needs and requirements and base a strong foundation for a long-term relationship.

2) Make customer loyalty your priority:

Referred as the specialized relationship which you create with your customers, customer loyalty is best defined when your dedicated customers choose your products every time and not get distracted by the products and services offered by the competitors.

The fact is your efforts in marketing will go in vain if you are not able to keep your customers for all the correct reasons. To keep your customers hooked to your products, you need make sure and reach great lengths and suffice more than the current requirements and needs of your customers.

3) Stay Consistent:


Consistency is the key. If you are providing the best customer services on an occasional basis, while ignoring the fundamental rules at times, you are not going to get a five start for your services. Your customers are just like your paychecks, they come, and they go. Without customers, you won’t be able to provide adequate services, and negative reviews will damage your reputation.

Therefore, to keep them satisfied, you and your services need to be consistent in all the aspects of your business, be it before and after the purchase. Make them understand that your top priority is to provide them with adequate customer services.

To keep your customers happy and contented, you need to keep up regularly with your customers. You need to have consistent conversations with your customer care staff to extract any new ideas or suggestions to help you win back the customers and improve the satisfaction.